Conversion Rates

Avoid These 3 Conversion Downers When Creating Your Homepage Video

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There are only a few things in the internet marketing sphere that are more disappointing than a homepage video producing paltry to absolutely zero conversions. According to stats culled from last year’s Black Friday and Cyber Monday shopping sprees, using videos can increase conversion anywhere between 14% and 113% depending on the product category. Based …

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The Ultimate Guide on How to Use Videos To Double Your Sales

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Your website is your best sales agent. It does not call in sick. It does not experience burnout. It’s accessible from everywhere anytime. It won’t bug you for a pay raise. Unless you’ve been living under a rock, you should know how information online can shape and ultimately determine whether a customer will purchase something or not. …

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